Online reputation management provided by our tool – Rankur.com. It allows the users to save searches and track their online reputation or their competitors’. The software implements technologies from the area of machine learning, natural language processing, graphic text summarization.
The users are helped with pre-defined models of queries for personal reputation, brand reputation, local business reputation (restaurants, hotels, bars, etc.), website link tracking.
The software performs regular web search (using Advance Solutions’ web crawler) and analyses the results for phrases containing opinions and sentiment. Finally it is very easy for the user (mainly PR agencies) to track the positive and negative content that is shared on the Internet about a brand, business or person.